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    How it works

    Choose your target audience

    Reach the right audience by targeting based on interests, geography, gender, device, or users similar to your followers. In addition, maximize the relevancy of your message by targeting by keywords in people’s Tweets.

    Amplify your message and get discovered

    Get your Tweets and your account in front of more people who are interested in you.

    Set a budget and pay for what works

    Only pay when users follow your account or retweet, like, reply, or click on your Promoted Tweet. You’re in complete control. There’s no minimum spend, and you can start and stop at any time.